Alerts12.28.22
FTC Seeks Public Comment on Green Guides – A Once in a Decade Opportunity
As part of its 10-year review cycle, the FTC has issued notice requesting comments on its Green Guides, last updated in 2012. Comments are due Feb. 21, 2023
The Federal Trade Commission's (FTC) Green Guides for the Use of Environmental Claims are intended to help marketers ensure the claims they make about the environmental attributes of their products are truthful and not misleading. The Green Guides provide guidance on how to make environmental marketing claims such as “recyclable,” “biodegradable,” and “ozone-friendly” in a way that is clear and accurate to consumers.
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